GLOBAL FOOD & DRINK TRENDS SUMMIT

June 11th, 2013

Last year it was a sell out and as this year?s agenda is so exciting we don?t want you to miss out.

Once again we?re excited that the summit will be chaired by our food and drink trends guru Charles Banks.

You might already be signed up to his excellent newsletter, if not I really recommend it, but even if you are, he?s going to reveal a lot of very different and new insights.

As ever, Charles has lined up a truly star cast of major food & drink thought-leaders to help us stay on the cutting edge and ahead of the pack.

When you peek at the agenda below, you?ll see that signing up to this one has to be a bit of a no-brainer.

AGENDA

MULTI SENSORY DEEP DIVE
Charles Banks | Director | thefoodpeople
A multi sensory deep-dive to taste and a chance to explore the UK?s trend setting cuisines. Using thefoodpeople UK menu-watching tool to look at:
. Trend setting cuisines and chefs.
. Restaurant openings.
. Trending ingredients and pairings.
. What this means for retail food.
. The evolution from fad to trend.

HOW MORRISONS GATHERS AND INTERPRETS TRENDS
Neil Nugent | Executive Chef | Morrisons
. The Morrisons M Range.
. The trend, the idea and the chefs.
. How the M kitchen range was conceived and how it is running now.
. The future for M kitchen

THE ANATOMY OF TRENDS AND TASTES
Greg Tucker | The Marketing Clinic
With over a decade practising his art, Greg and his team can give your product the subtle taste and texture tweaks which will help it thrive or dive.
. What big taste changes are happening on the planet and why.
. How do we Ride The Wave of a taste trend.
. Five Power Trends ? ideas on how to capitalise them.

WHY SOCIAL MEDIA FOR FOOD BRANDS IS HERE TO STAY
Monica Shaw | Web and social media consultant.
. Twitter, Facebook and blogs ? how social media works for food brands.
. How blogging works WITH social media to reach consumers.
. Case Study: The Vegetarian Cookery School.
. How to keep the quality of your media presence.
. The future?s here. It?s social. But what?s next?

HOW CONSUMERS SHOP
Jason Danciger, Head Of Hospitality and Counters, Marks & Spencer
. How do consumers shop ? who we are and what we do ? the raison d?etre of hospitality and counters.
. The WOW of now.
. 360 degree design ? customers, teams and process in harmony.
. Customer journey training ? adaptive style of varying occasions to suit shopping trends.

WHY CHOCOLATE GETS DARKER AND SMOOTHER WHILE WE GET RICHER
Chantal Coady | Founder | The Real Chocolate Movement
. Rococo?s mission.
. Quality quality quality ? achieving it and maintaining it.
. High end restaurants & celebrity chcolatiers.
. From farm to bar, ethical engagement or just marketing?
. Star trends in the chocolate universe.
. Chocolate as a super-food, antioxidants, minerals and vitamins on prescription?

CATCHING THE COOL CROWD ? THE VIBRANT WORLD OF MIXOLOGY
Christian Ozzati | Strategic Drinking | Winner ? Outstanding Mixology Award
. Catching fresh and young.
. Keeping the silver foxes.
. Social social social social ? media is all.
. Can wow and now drinks be good for you too.
. New tastes streaming at speed.

IS COOKERY STILL THE NEW BLACK
Rosalind Rathouse | Owner | The Cookery School
. Good ingredients then, now and next.
. Who says what we should eat?
. Private label v Brands we love and trust.
. Can?t cook, won?t cook, who?s going to teach me?
. Is cookery still the new black?

PLUS.
? Three table team brainstormings so you can work with peers on how to take forward your new ideas.
? End of the day Q & A ? a chance to pose your questions to the panel of experts.
? A chance to win a Magnum of Finest Champagne.

VENUE
Staverton Park Conference Centre, Daventry, Northants.
Directions are on the Staverton Park Website

TIMINGS.
Doors open for early birds: 8:00 am
Breakfast for all from: 8:00 am
Seminar begins: 9:00 am
Coffee/Buffet Lunch/Tea: TBC
Seminar finishes: 4:45 pm latest

PRICE.
Just ?475 + VAT.
DISCOUNTS AVAILABLE see below.

(Don?t let the low price fool you, we?re a non commercial best practice club and run the best attended seminars in the industry).

FOR MORE INFORMATION OR TO BOOK A PLACE CLICK HERE.

Source: http://www.fdin.org.uk/2013/06/global-food-drink-trends-summit-8/

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